Smashing Pumpkins To Drive Best Buy Employees Bonkers This July

Ok, so by now most of you have heard that The Smashing Pumpkins are reforming, have a new album out this year and plan on touring all over the world. Whatever your ambivalence/disinterest may be on the reunion, something tells me that you will surely react to the next bit of info.

Hate Something Beautiful is reporting that the new SP album will be released on 7/7/07 at 7:07 AM, precisely. July 7th happens to fall on a Saturday when all other US releases are sold on Tuesdays and UK releases on Mondays, respectively. Irritating, right? Not only that, but the 7:07 bit is just a little much for me. I'm a fan of gimmicks to some degree but I don't feel like all this hoopla is necessary. I surely hope it doesn't foreshadow a less than stellar comeback album. I loved The Smashing Pumpkins just as much as the next alt-rock loving teenager back in '95, but the 777 nonsense, I can definitely do without.

MP3: The Smashing Pumpkins - Disarm (acoustic)